(ACTON, ON) March 31, 2011: In their second major news release of the week, the Canadian PGA announced today that the PGA Championship of Canada will make a triumphant return this summer as part of the 2011 Canadian PGA National Championship Schedule thanks to the support of Mr. Lube Canada as the title sponsor of the historic event.
“Today is a historical day for the Canadian PGA, our 3,700 Members and the Canadian golf industry as a whole,” stated Glenn Cundari, President of the Canadian PGA. “Mr. Lube has quickly become one of the greatest partners of the Canadian PGA and Canadian golf. We are thrilled to be working alongside them with the PGA Championship of Canada and their Tournament for Life Pro-Am.”
The PGA Championship of Canada sponsored by Mr. Lube will be contested June 14-18 at Cottonwood Golf & Country Club in Calgary, Alberta with a total purse of $100,000. Conducted as a match play championship, the PGA Championship of Canada will take the Association’s 64 highest ranked players directly off the Canadian PGA Player Rankings to create what will be the greatest showcase of Canadian PGA talent each and every year.
“We are extremely pleased to be expanding our partnership with the Canadian PGA,” says Stuart Suls, President & COO of Mr. Lube Canada. “Through our shared objectives and commitment to improving men’s health, both organizations will have the opportunity to leverage our networks to create one of the highest profile events in the country to support Prostate Cancer Canada. We realize that our partnership together has been made possible through the mutual desire to be leaders in our communities and the country in the field of golf.”
The event will get underway with the Mr. Lube Tournament for Life Pro-Am, an annual charity event in support of prostate cancer research. The first Pro-Am was held in Toronto in 2010 and has now expanded to Calgary. This one day tournament will help to increase the profile of our partnership and work with Prostate Cancer Canada. As a partner of both the Canadian PGA and Mr. Lube Canada, Prostate Cancer Canada helps to battle this disease by building awareness and generating funds for research.
Mr. Lube, Canada’s leading quick lube provider in the automotive routine maintenance category, adds the PGA Championship of Canada to its portfolio after securing the title sponsorship rights to the Canadian PGA Seniors’ Championship in 2010. With two Canadian PGA National Championships under its umbrella, Mr. Lube now becomes one of Canadian golf’s biggest partners.
“We really couldn’t be happier to strengthen our relationship with an incredible partner like Mr. Lube Canada,” said Gary Bernard, Executive Director of the Canadian PGA. “It was the goal of the Canadian PGA to create an event that would bring our greatest Canadian PGA players from the around the country to compete for the P.D. Ross trophy in an exciting format – I would say we’ve accomplished both.”
Bryn Parry, the Canadian PGA’s #1 ranked player off the recently announced Canadian PGA Player Rankings, will have the honour of going into the PGA Championship of Canada sponsored by Mr. Lube as the number one seed as he tries to add his name to the legendary P.D. Ross trophy.
“I thought it was pretty incredible last week when I received the phone call telling me that I was the #1 ranked player in the Canadian PGA, but to find out that the PGA Championship of Canada is coming back just takes it to a whole new level,” said Parry, a two-time champion of the Canadian PGA Assistant’s Championship. “To have the opportunity to play for this trophy and go into the event as the number one seed will be pretty special and something I’m already excited about.”
The PGA Championship of Canada was first played in 1912, making it one of the oldest professional golf championships in the entire world. A storied list of past champions included: Moe Norman, Al Balding, George Knudson, Dan Halldorson, Dave Barr, Bob Panasik., Stan Leonard, Arnold Palmer, Lee Trevino, Lanny Wadkins, Ray Floyd and Steve Stricker.
For more information contact:
Director of Communications & Marketing
Director of Business Development & Brand
800.782.5764 ext 232
Director, Corporate Communications
Mr. Lube Canada
About the Canadian PGA:
Established in 1911 and the second oldest professional golf association in the world, the Canadian Professional Golfers' Association is a non-profit Association comprised of 3,700 golf professionals across the country. The Association’s mandate is to develop, promote and support our Members as experts in the game and business of golf and, in so doing, serve both its Members’ needs and those of the golfing public through the Association’s varied programs and events. The Association consists of the National Office located in Acton, Ontario and nine Zone Offices across the country. For more information please visit www.cpga.com
About Mr. Lube Canada:
Mr. Lube Canada is Canada's leading quick lube provider in the automotive routine maintenance category with 101 locations across Canada. Founded in 1976, Mr. Lube Canada is celebrating its 35th anniversary in 2011 and has served over 35 million customers in its 35 year history. Headquartered in Delta, BC, the company also has a regional office in Mississauga, Ontario to support its national franchise network. For more information visit www.mrlube.com