VANCOUVER, BC – On Saturday, May 9th, 2009 Mr. Lube Canada will be supporting the
Multiple Sclerosis (MS) Society of Canada and MS Awareness Month by donating $5 from every oil
change purchase at Mr. Lube locations across the country. Founder’s Day was created in 2007 to
recognize Mr. Lube’s founder, Cliff Giese and his support of the MS Society.
Canada has one of the highest rates of MS in the world and women are diagnosed with the disease
three times more frequently than men. These are two stark facts that serve as motivation for those
who work to end the disease and primary reasons for Mr. Lube’s involvement.
“On behalf of the MS Society and all of those impacted by MS, I extend my sincere thanks to Mr.
Lube Canada,” says Yves Savoie, President and CEO of the MS Society. “The Founder’s Day
campaign is a significant effort that will both raise awareness and generate funds so that we can end
MS as quickly as possible.”
May is MS Awareness Month and Mr. Lube is working to increase awareness and educating its
customers on the importance of conducting research towards the fight against MS and is proud to be
supporting the MS Society nationally.
“We are pleased to be partnering with the MS Society of Canada for the third year through our
annual Founder’s Day Campaign as we recognize the founder of Mr. Lube Canada, Mr. Cliff Giese
and his commitment to this important charity,” says Paul Healey, President and CEO of Mr. Lube
Canada. “Since 2007, we have raised over $55,000 to support finding a cure for MS. Every oil
change will donate $5.00 towards the MS Society of Canada on Saturday, May 9th.”
About multiple sclerosis and the Multiple Sclerosis Society of Canada
Multiple sclerosis is a chronic, often disabling disease of the brain and spinal cord. It is the most
common neurological disease of young adults in Canada. Most people with MS are diagnosed
between the ages of 15 and 40, and the unpredictable effects of MS last for the rest of their lives.
The MS Society provides services to people with MS and their families and funds research to find
the cause and cure for this disease. Please visit www.mssociety.ca or call 1-800-268-7582 to make
a donation or for more information.
About Mr. Lube Canada
Mr. Lube Canada is Canada’s leading quick lube provider in the automotive routine maintenance
category with 99 locations across Canada. Founded in 1976, Mr. Lube Canada has served over 33
million customers in its 33 year history. Headquartered in Delta, BC, the company also has a
regional office in Mississauga, Ontario to support its national franchise network. Since 2002, Mr.
Lube Canada and the Mr. Lube Foundation have donated over $3 million dollars to national and
local charities across the country. For more information visit www.mrlube.com
Director, Corporate Communications
Mr. Lube Canada
National Senior Manager, Media and Public Relations
MS Society of Canada